Recommended Reading

Below is a list of some of the books I have read over the last years of my life. These books have inspired and influenced me in life and business. This list is only a portion of the books I have read, but a list of the books that are valuable to me. Just because it’s printed on paper does not mean it is good advice to follow. Take what you read in books and hold it up to your own core values. If you find that what you have read builds upon your core values to make them/you better, then you have found a good read.

Must Reads

Image of Long Tail, The, Revised and Updated Edition: Why the Future of Business is Selling Less of More
Image of Love Is the Killer App: How to Win Business and Influence Friends
Image of The Referral Engine: Teaching Your Business to Market Itself
Image of The Go-Giver: A Little Story About a Powerful Business Idea
Image of 17 Lies That Are Holding You Back and the Truth That Will Set You Free
Image of Good in a Room: How to Sell Yourself (and Your Ideas) and Win Over Any Audience

Business, Management and Marketing

Image of The Power of Story: Rewrite Your Destiny in Business and in Life
Image of The Cluetrain Manifesto: 10th Anniversary Edition
Image of All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World
Image of Permission Marketing : Turning Strangers Into Friends And Friends Into Customers
Image of The Checklist Manifesto: How to Get Things Right
Image of Creating Customer Evangelists: How Loyal Customers Become a Volunteer Sales Force
Image of Crush It!: Why NOW Is the Time to Cash In on Your Passion
Image of Delivering Happiness: A Path to Profits, Passion, and Purpose
Image of The Power of Small: Why Little Things Make All the Difference
Image of Good in a Room: How to Sell Yourself (and Your Ideas) and Win Over Any Audience
Image of The Go-Giver: A Little Story About a Powerful Business Idea
Image of Inspire!: Why Customers Come Back
Image of Made to Stick: Why Some Ideas Survive and Others Die
Image of Getting Naked: A Business Fable About Shedding The Three Fears That Sabotage Client Loyalty (J-B Lencioni Series)

Motivation and Psychology

Image of Drive: The Surprising Truth About What Motivates Us
Image of How We Decide
Image of Predictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions
Image of The Upside of Irrationality: The Unexpected Benefits of Defying Logic at Work and at Home
Image of The Impulse Factor: An Innovative Approach to Better Decision Making

Design/Creativity

Image of A Fine Line: How Design Strategies Are Shaping the Future of Business
Image of Design Driven Innovation: Changing the Rules of Competition by Radically Innovating What Things Mean
Image of Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation
Image of The Designful Company: How to build a culture of nonstop innovation

Spirituality and Enlightenment

Image of The Grand Weaver: How God Shapes Us Through the Events of Our Lives
Image of The End of Reason: A Response to the New Atheists
Image of Blue Like Jazz: Nonreligious Thoughts on Christian Spirituality
Image of The Truth War: Fighting for Certainty in an Age of Deception
Image of Stealth Attack: Protecting Yourself Against Satan's Plan to Destroy Your Life
Image of Every Day Deserves a Chance: Wake Up to the Gift of 24 Hours
Image of Get Out of That Pit: Straight Talk about God's Deliverance
Image of Humility: True Greatness
Image of A Million Miles in a Thousand Years: What I Learned While Editing My Life
Image of Fire and Rain: The Wild-hearted Faith of Elijah
Image of The Divine Conspiracy: Rediscovering Our Hidden Life In God
Image of Sacred Marriage

If you have a book that you absolutely love, please share it with me.