Watch the following video below and think in terms of how you view social media tools such as Facebook and Twitter. Does social media marketing, initiatives, and strategies pay off? Definitely. But, only if done really well. But what exactly is the payoff? What is the true measurable ROI? I’ve had more than a few…
I know that most of you have had it up to hear with people telling you how you can find business in the social networks but hear me out. If you listen for the right cues you will notice that people are asking for your help, they just don’t know it. We naturally want to…
Dropbox is software that syncs your files online and across your computers. It also serves many other functions. Let me describe how I use Dropbox and how I think it can benefit you. Backup This is the number one reason I use Dropbox. I am the king of backup. In the past I have lost…
They create great, short, compelling media that is relevant to their brand and inject it into the social web where us users can see it. I’m talking about Old Spice, which when I was young had a bad wrap for being the after shave and cologne that your Grandfather wears. They embrace this by saying:…
I have been experiencing a lot of internal dialog regarding how to calculate success and the development of goals and metrics. The fact is that it is hard to know if any of what you do it is actually working. Just because I am busy and have new business coming in does not mean it…
Google publicly responds to the age old question about keywords in meta tags. There has been speculation that they do not use the tags as much as they used to being that people have spent so much of the past easily spamming the system. Some of the blogs that I read and people I have…
Over the years I have amassed many social network profiles. Every time a new one would start up, I would join. You never know what the next big thing is going to be. All it takes is the right people joining and it’s popular overnight. The question I often get is how do I stay…
Today I thought I would record a tutorial explaining how to set up a Facebook Fan Page for yourself, business or organization. Also in this video I explain how to link your blog up to your Facebook Page to auto-import content from your blog into your Facebook Fan Page. My Facebook Fan Pages – Feel…
Came across this really cool way to search the web. It’s called Viewzi.Com and it brings in Google search results in a very useful way. My favorite views are the powergrid and timeline views. If you spend a lot of time on the web such as I do, you can use this tool to see…
I love using video to get my point across. For me it is much easier then writing or typing. With inexpensive video equipment you can create decent videos to share with your intended audience. Due to the Youtube craze video has became much more of our daily life. Youtube alone serves up over 1.2 billion…
